Email Marketing The Right Choice!

Is Email Marketing The Right Choice For Your Business?

Just because other business are successfully using Email marketing as one of their marketing technique for their business does not mean that this is the right technique for you. Every business is unique based on client and product base and this means that a marketing technique that suits another business is likely to flop on your business. Before deciding whether Email marketing is a right approach for your business, it is important to look at specific features of your business that will help you determine if it will suit your business or not.

Here are ways of determining if Email marketing is the right choice for your business:

Target/potential clients.

The people you are targeting are very important when making a decision on whether to use e-mail marketing or not. The target clients generally determine the approach you will use to pass the information. If your target audience consist of young and internet savvy people then this is right marketing method to use. On the other and, if your target audience rarely visits the internet then this method is not right for your business. You do not want to keep sending marketing Emails that will never be ready by anyone. If your audience has internet accessibility then this is a right method for you.

Type of product/service.

This is another factor to consider when evaluating your business for Email marketing. The type of product or service you are offering is important because there are other products that can easily be sold online via Email compared to others. For instance, creating an Email sales pitch for some products may seem difficult and complicated. This is because there are products that can be easily explained and portrayed well in an Email but others can’t. Before deciding to use an Email marketing strategy, study your product and service and decide whether it can be well portrayed in an Email.

Likelihood of spam messages.

There are certain product that are likely to end up in the spam mail box if not well presented. We all hate spam mail and if your messages go spam no one will appreciate them. This will reflect negatively in your business because no one takes spam messages seriously. People may start thinking that your business is not serious about what they are doing. There are certain products that are assumed to be spam even when they are not. Some of the products that are assumed to be spam include products related weight loss and health. If you are into this type of business be extra careful about Email marketing.

Size of your business.

A small startup business may not need Email marketing in the beginning. This is because initially the customer base is still small and other methods of marketing may be preferable as opposed to Email marketing. There is no need of adding Email marketing expenses to a business that is not yet stable. Email marketing should be used where the client base has already been established and there is a strong client base.

Best Regards,

Thomas Howland

 

Top 12 Principles To Get Successful Results!

Success in Managing or Running a Business

In this section, I will provide you with tips for achieving success in business. It doesn’t matter whether you own a business, want to own a business, or play an important managerial role, there are certain traits and habits that you can adopt that will determine whether or not you can be successful in the long term.

Principle #1 – Stop Complaining

Whenever it comes to success and business, the best place to start is by committing yourself to not complaining. Of course, it is perfectly fine to raise concerns, to question dubious choices, and to remain thoughtful and analytical at all times.

However, needless and persistent complaining generally accomplishes nothing positive. To the contrary, it drags you down, reflects poorly on you, and can transform otherwise productive co-workers into cynical, whining unproductive co-workers.

In short, focus on solving problems, not complaining that they cannot be solved.

Principle #2 – Strive to Reach Your Full Potential

One of the things that prevents many people from achieving the best possible outcome is complacency. Once they begin to do well at something in business—be it advertising, inspiring employees, or something else—they take a miniature mental vacation.

That is—instead of ratcheting things up further, they let things play out and contribute nothing additional. The usual end result of this is generally not positive.

So, instead of being complacent, push hard to reach your full potential at every turn.

Principle #3 – Limit Your Use of Short-Cuts

Of course, some short cuts are a good thing. If you can find a way to go from point A to point B in half of the time and there is no downside to the new route, then you should of course take it.

But in many instances in business, we do face tradeoffs. For instance, we might be able to cut costs by not giving employees a raise, but as a result, they might become disgruntled and intentionally shirk their duties.

So, in general, limit your use of short cuts. But if you see one that’s good and doesn’t appear to have a downside, then seize it, but do so.

Principle #4 – Be a Continuous Learner

People have different learning styles. Some learn all the time; and find ways to incorporate that learning into their lives as they go. These people are continuous learners.

On the other hand, most of us learn in discrete chunks. For instance, we might find out how to use a new software program, but immediately after doing so, we will cease to learn anything new about it until it is absolutely necessary.

In general, those who learn in discrete chunks often find themselves at a serious disadvantage, as they often neglect to learn many important new things about products, people, and tools they interact with on a daily basis.

So try to be a continuous learner. It may be difficult, but you’ll be happy you made the switch.

Principle #5 – Always Have a Plan – Even if You Don’t Use It

Some people serially-plan their lives. For each minute of the day, they have something scheduled. Like clockwork, their days play out with very few unforeseen events.

Initially, you might think this sounds boring and inspiring, but in business, it is the status quo among those who are most successful. And remember, even if you don’t opt to use your plan, at least you will have the option to do so.

Principle #6 – Don’t Dwell on the Past

It’s impossible to go throughout a career without hitting a number of bumps in the road. No matter how hard you try, no matter how thoughtful you are, you are bound to hit snags in the road.

And when you do hit those snags, your reaction to them will forever influence your capacity for success. You can either learn from them, move on, and continue on your career; or you can harp on them for weeks, months, or even years—allowing them to drag you down at every step of the way.

No matter how bad your failure was, it’s over. All you can do now is work carefully to improve your future prospects.

Principle #7 – Give Up When It’s Wise to Do So – Not When it Is Convenient

Most people give up for reasons of convenience. They hit a nasty snag in their career; and they simply cannot find a way to propel themselves forward immediately, so they just give up.

Instead of backing off, consulting a colleague, and then heading back to the problem with a refreshed and nuanced perspective, they give up before they give the scenario the chance to play out. As a result, they deny themselves the opportunity to fight back and succeed.

Principle #8 – Listen to Those Around You

One common trait among those who are successful is that they listen and understand others. Instead of seeing everyone around them as inferior fools with nothing to contribute, they understand that most good ideas come from other people—not from them. If you want to be successful, too, you should follow this practice carefully in your daily business relations.

Principle #9 – Have Patience

One of the most common traits among those who are successful in business is patience. Those who don’t have patience always find themselves trapped in the plans of those who do have it. So, do yourself a favor, and cultivate patience. Be the trapper—not the trapped.

Principle #10 – Don’t Settle

In some cases, you will find that the deck is stacked against you and your plans; you will simply have to settle with the best you can get. But in most situations, this simply isn’t the case. So don’t find reasons to settle when you don’t have to. Instead, push hard and persistently for the best you can get.

Principle #11 – Create Opportunities—Don’t Wait for Them

Many people who have not achieved success in business are under the impression that opportunities arrive passively. All they have to do is wait for one to show up on the front door; and then grab it. But, in fact, successful business owners and managers know that opportunities are usually created, not stumbled over. So make an effort to create opportunities in your daily work.

Principle #12 – Keep the Big Picture in Mind, But Stay Focused on the Short Term Process

The big picture is important. It tells you where you are and where you’re going. However, in some situations, it can distract you from the task at hand. If you want to attain true success, then you have to know how to stay focused and effective on short-term problems, while also working within the greater framework of the big picture.

Best Regards,

Thomas Howland

$5,000 Per Month Business Plan Quick Overview!!

I have just updated my latest Ebook  – $5K Per Month Business Plan. The highlights are below. All that is left is for you to actually put the time in and do the work. I would suggest breaking this apart in days or even weeks for your 1st time then before you know it you can complete in one day. Please see below:

Session 1 – Create the squeeze page.

Session 2 – Write content and submit it to your subscribers and blog.

Session 3 – Reach out to your subscribers and ask what help they need.

Session 4 – Write an outline of your ebook with what the subscribers need.

Session 5 – Create the ebook.

Session 6 – Write a Sales page.

Don’t be afraid just get it down and kill it and build your business.

Any questions just send me an email or post a comment.

Good Luck,

Thomas Howland

 

Ten Ways To Make $10K!!!

Introduction: Ten Ways to Make $10,000?

I’d like to welcome you to the “Ten Proven Ways to Make at Least $10,000 Every Month

And that’s because it seems everyone wants to know how to make $10,000 a month online so they can blow past the magical “six figures a year” milepost…

Just browse your favorite online marketing forum for a few minutes, and I’m guessing you’ll unearth dozens of similar requests. Plus if you could take a peek inside my inbox, you’ll see it’s one of the top questions I get from beginning marketers!

I’m not going to give you just one plan. No, instead – I’m going to give you TEN proven ways to make $10,000 a month online!

Or you’ll simply call it “financial freedom”.

Pick Your Cash Cow!

#1 – TEAM Up With Other Marketers – and make a bundle with affiliate marketing.

#2 – TYPE Your Way to $10,000 – Someone wants to pay for what YOU know!

#3 – TAP Into the Backend Automatically – Membership sites provide a passive income.

#4 – TAKE Advantage of eBay – Tap into the world’s largest marketplace!

#5 – TARGET Other Marketers – Instead of selling to end consumers, you can sell profitable websites to other marketers.

#6 – TAG and Ping Your Way to Riches – You could be the next $10,000+ per month blogger in your niche!

#7 – TRANSFORM Your Digital Products Into Physical Products – Physical products have a higher perceived value and lower refund rate. That means more money in your pocket!

#8 – TWEAK and Flip Info Products – You can buy PLR products and sell them for a nice profit!

#9 – TRADE Products Online – If you like physical products (especially antiques and collectibles), this is the strategy for you.

#10 – TURN Cheap Products Into Cash Cows – You can get wealthy during a recession using this strategy!

Now that you know these ten profit strategies –

 Don’t agonize over this decision. The reason is because these are all proven ways to make at least $10,000 per month.

The “best” one is easy to spot – it’s the one that looks the most attractive to you. The one that suits your lifestyle is the one that will bring you the most money!

So go ahead and choose your cash cow right now (yes, now)… and then get started working on your path to riches!

Cheers,

Thomas Howland

Know what you want in life…

Knowing What You Want

The first step to getting what you want is knowing what you want. This is something that all too often gets overlooked and all too often it’s assumed that we already have this.

How many motivational posters tell you things like ‘go after that one thing that makes you truly happy!’ or ‘never give up on your dreams!’? That’s all good and well if you’ve always wanted to open your own restaurant, or if you’ve dreamed of having your own successful band…

But what if you don’t know what you want from life? What if you have lots of different interests that are all pulling you in different directions? What if you’re like my friend who is a pilot who has always dreamed of flying long haul, but who has a family back home who he’d never get to see?

In these cases, telling someone to ‘seize the day and live [their] dreams’ just isn’t all that helpful!

What you need to do then is to prioritize and you need to look for the things you can get from life that will make you happiest and tick the most boxes.

Let’s look at some of the ways you can do that…

Look for the Common Themes

Very often, what this comes down to is identifying the commonalities in your dreams and objectives. In other words, if you want to be twenty things, then what do those twenty things have in common?

If you want to be an actor and you’d love to be a rock star, then what is it about both those things that makes them appealing? What does being a rock star have in common with being an actor?

Most likely the answer is that both put you in the public eye, both are a kind of performance and both bring a fair amount of wealth. So as long as you can tick all those boxes, you should be happy whatever you do.

The Five Whys

Another way to get to the bottom of what it is you really want and to discover why you want it is to use the ‘five whys’ technique. Here, you ask yourself the question ‘why’ five times in a row in order to dig deeper and deeper into your motivations.

So let’s say you want to be a famous novelist… why?

Because you want to create something that you can be proud of.

Why?

Because you want to leave some kind of lasting mark.

Why?

Because you respect and admire creative individuals who have done the same.

Why?

Because they can make a living by entertaining using only their imagination and their writing skills.

Why does that appeal?

Because you love to be creative and to be acknowledged for that creativity.

Okay, now we’re getting somewhere!

What you’ve learned is that perhaps it’s not being a novelist specifically that appeals so much as being able to be creative and to get credit for that creativity.

This then opens up a huge selection of different potential career options: now you could be a comic writer, you could be an artist, you could work at a creative design agency… You can get what you want in a different way.

Likewise, if you still dream of being an astronaut, then you might find that it’s actually the sense of discovery and pioneering that appeals to you. Being a researcher can actually bring about this same buzz and excitement even though you’re sitting right at home! Ultimately, you’re still being the first person to discover something exciting.

Look to Your Role Models

Another way to find out what it is you really want is to look at your role models and to see what it is about them that you admire. What parts of their lives would you like to emulate? Again: what do they have in common?

Look Back

Another tip is to look back at what you wanted to be when you were younger. Sometimes this will have no bearing – we can change an awful lot in a few decades – but in other cases you’ll find that whatever it is you wanted to be back then still has some kind of appeal for you. Back then, you likely dreamed of being something much more ambitious and less ‘realistic’ because the cynicism of adulthood had yet to sink in. Does that same thing still excite you though? Once again, you can then start thinking about what it is about that thing that appeals and how you could realistically achieve the same end.

Considering the Reality of What You Want

Of course this can all still be tricky. Even once you start to uncover the route of what it is that drives you, you can still find yourself struggling to make a choice and to decide on one course of action.

Another thing that can really help then is simply to think about what your objectives will actually mean in real terms. At the moment we’ve been focussing somewhat on career paths and we’ll stick with that for the moment. The thing to recognize here though is that the career path you think might bring you the most satisfaction and sense of accomplishment may not be the one that actually leads to you being happy.

What do I mean by this?

Well consider for moment the idea of being a high flying executive of a huge corporation. This is an idea that a lot of people find very appealing until they actually live that life.

Here’s the thing: being an executive of a high flying business means constantly getting phone calls during your home life, working late hours and dealing with highly stressful clients. The actual lifestyle will only appeal to a certain type of person.

This is where the concept of lifestyle design comes in. We’ll talk about this more in future chapters but suffice to say, lifestyle design means choosing a job to suit the lifestyle you really want, rather than choosing a lifestyle to fit around your job. Want to work fewer hours? Then don’t become a CEO! Again, think about what it is about being a CEO that appeals and them mimic that without changing your lifestyle. There are plenty of ways you can do this: for instance it might be the idea of wearing a suit and feeling important that appeals to you – both things you can achieve in other ways that don’t require quite such a big commitment.

So don’t just think about what you think will make you happy – actually imagine the day-to-day result of achieving your goals and whether that makes you happy too. If you’re having difficulty defining the kinds of lifestyles and things that make you truly happy then another option is to think about the times in recent memory that you were happiest. If you can think back to the last time you felt really great, this may well be a good way to identify the kinds of situations and lifestyles that make you happy.

Another consideration is what you want to achieve and what you want to be remembered for. And there’s another mental exercise you can use to work this out, which is to try writing your own eulogy. Sounds a little morbid right! Well actually, it can be a great way to remind yourself what’s really important and to get your priorities straight.

The idea here is that you write your own eulogy as though it were being written by someone else. However, you’re writing it in an alternate universe where your life panned out exactly the way you wanted it. What do you want the speech to say about you? How do you want to be remembered?

Some people will want their eulogy to focus on how they were a great family man/woman. Other people will want to be remembered for their great works. What’s going into your speech? What really matters to you?

Prioritizing

As mentioned, we’ve been focussing a lot on career at this point – but that’s really only a small part of getting what you want out of life. At the same time, you also need to think about things like your health and fitness, your family life, travel, your confidence. There’s a lot that makes up a happy and healthy individual.

Classically, you could relate this to Maslow’s ‘Hierarchy of Needs’ – a psychological theory that looks at all the things humans require to be happy. This includes the following:

  • Physiological needs
  • Safety
  • Love/belonging
  • Esteem
  • Self-Actualization

So at the bottom of these needs you have things like food, sex, safety, shelter. In the middle you have love, belong and self-confidence. And at the top you have self-actualization which relates to your accomplishments and your ability to feel as though you’re contributing something, creating something, doing something that matters.

This is an old theory and somewhat arbitrary but generally it’s true that you need to satisfy both some basic needs and some larger goals in order to truly be happy.

But you can’t change all these things at once. You aren’t going to become a world famous athlete overnight while at the same time fixing your wardrobe and your self-esteem. Likewise, focussing on any career at the same time as developing a successful love life is going to be harder than doing either one of those things on their own.

So in other words, the point is that you need to prioritize what you want out of life and you need to focus on one aspect of your lifestyle to begin with.

This means looking at what is most important of course. But it also means looking at what will allow you to get the ‘quick win’. In other words: how can you very quickly start making a difference? As we will see later on, this is very important. Making some kind of change that impacts you in a real way is important because it will give you that positive feedback that encourages you to carry on making more changes and developing your life further.

Look for something that has the best balance of being quick and relatively easy to change but also being impactful on your life in a big and meaningful way.

This will all take some time so don’t rush it. Sit down with a piece of paper and a pen and hash out what you want from life, what makes you happy and what you can realistically change relatively easy about your current situation. Once you have that thing: act!

Cheers,

Thomas Howland

List Building Made Easy!

“List building” is an online marketing method used for collecting email addresses from customers and non-customers to engage them on a regular basis and get more traffic to your website. There are multiple ways in which you can use a mailing list for this purpose.

List building is the way of business or professional stays in touch using the internet: with an email address. It can be said that “list building” is a cheap and effective way of keeping and converting customers.

“List building” is an ongoing process that requires you to work your way up to an increasingly larger “mailing list”, one that adds customers and interested prospects over time, and there are many ways in which you can do it.

A “mailing list” is something that you build from getting traffic and word of mouth for your website, and by using all the means that you could get your hands on to build that list. In a way, you already know what “list building” is, so let’s help you use it to make money!

Where does it come from?

 

You have to remember that electronic commerce, or eCommerce, started as what was known as “online mail order”. It evolved from mail orders from catalogs and magazines from less sophisticated times.

The process was simple, and only needed you to check a physical or online catalog through a website, marking what you wanted to order and then sending out an email specifying those items, then getting back a response.

That’s where the “mailing list” was born. When companies had a significant number of returning customers, they realized that they could build a list of those email addresses provided by the customers.

Then, they used these mailing lists to send out catalogs and updates to customers. Soon, companies that had something to sell started to operate solely through mail orders, and it remained that way for a long time.

However, electronic commerce got refined, and companies started to develop tools that could be implemented into their websites for a streamlined shopping experience, like shopping carts and secure credit card processing systems.

That’s how “mailing lists” evolved from a method of doing business online to an online marketing method. With, mailing lists you can reach your audience without them having to visit your website.

  • How can your offline business benefit?

 

You may ask yourself, why use a mailing list for doing business offline? With all of the ways that you can use to communicate and use as tools for setting up reminders, why even bother using email, the first technological platform that allowed online commerce to grow in the first place?

Well, the most obvious answer is because everybody has an email address, and it is the cheapest, most cost effective way in which you can keep in touch with your clients and prospective customers.

By building and managing a mailing list for your offline business activities, you can keep your customers engaged by sending them materials and reminders about what is going on around the block.

You can set up calendars for special offers, create weekly or monthly newsletters and even provide information about stuff that is not necessarily related to what you do, but about something that your customers might be interested in.

Building a mailing list for your offline business will also work as a reminder for your customers and prospects, because who are they going to think about when they need something like what you offer? The business without a mailing list or your up to date company?

  • How can you benefit as an Independent Professional?

 

As an independent professional, you need to set up a mailing list and continually make it grow, because this will have a direct effect on how your clients perceive you. A mailing list will make you be perceived as someone who knows how to reach his or her customer base.

Building a mailing list can be useful for letting your clients know what are you up. You can create a newsletter with information, analyses and updates of what you did or how your activities have progressed in a particular timeframe.

An occasional informational email outside the normal mailing schedule can raise your clientele awareness of your activities when the content provided is relevant to them. Make sure to get to know your customers, so you can create a better rapport with them through your mailing list.

Also, by knowing your clients, you can use targeted mail and send out specific content targeted to those customers that are interested in or whose professions and careers revolve around the kind of content you’re sending them.

All of those strategies can be put to good use to make your clients wait for your regular emails. The benefits this will bring you are greater rates of returning customers and of converted users.

  • How can you make money with it as an online marketer?

 

List building for online marketers is useful in the way that flyers and marketing on TV and radio is useful for traditional businesses. It is because it reminds people of the offers they may miss! By building an ever growing mailing list, online marketers can get their profits to sky rocket!

The most useful way to engage through a mailing list as an online marketer is by sending out offers and updates on existing offers, rebates, lowering of prices and when something is being sold in bulk.

You can also direct traffic to your sites by sponsoring contests and prizes, like to give away an item that is being advertised on your site to the first customer that clicks it on that day. There are many ways in which you can build up suspense and excitement through a mailing list!

Best Regards,

Thomas Howland

How Entrepreneur’s stay focused!

One of the greatest challenges of the modern world is to be able to focus. It’s undoubtedly a world full of distractions, which may prevent you from starting a productive day, staying healthy and fit when the temptation of fast food treats and inactivity beckons, or enjoying the calm and quiet in the midst of a chaotic world.

Being able to focus will give you peace of mind, as you take on the world at your own pace. It will help you simplify things and focus only on the things that will have a significant impact on your life.

Once you learn to focus, you will value the smaller things in life. This means that you will become more effective in handling things that life offers you. You will only spend time on things that matters, controlling wasted time on things that have only caused economic, societal, and individual problems.

You will learn more about focus, identifying things that matters, and valuing simplicity in order to improve your life. By focusing on small things first, you’ll be surprised to learn that you’re doing a lot for your life. Changing things for the better all starts with baby steps, from quitting smoking and eating healthy to being productive and being courageous in reaching for your goals. You need to take on one change at a time, focus on it, and achieve it.

 The Importance of Stepping Back

It is the Age of Information, but it can be easily called as the Age of Distraction too.

Although the human world has always been full of activity and distractions, they have never been as incessant as they are now. Aside from busy phones, people have to contend with email and social media notifications, open browser tabs, and beeping mobile phones. Even if access to information is beneficial, it also means dividing your attention among several things, forcing you to multitask to deal with everything.

At work, with all the emails flooding in, requiring immediate response, the desk on the phone ringing nonstop from clients and partners alike, the reading materials from gadgets and paper sources.

When you get home, you’ll have to scan through 500 channels on TV, with 500,000 million ads screaming for your attention. The computer is on, where additional work is waiting, social networks are busy with notifications, people are texting or calling, and kids or partners are seeking your attention.

Although it’s a good thing that the Internet is growing and that everyone seems connected, everyone seems to be running out of free time too fast.

Engaging in online activities seems to have become addictive because of the instant positive feedback that it brings. It makes you feel good to receive an email, get Facebook likes, or see retweets. But these things only end up eating a lot of your time.

Being connected also seems to be naturally growing as a part of a lifestyle. You have to be connected anytime, anywhere, at home, in the car, at work, and on the train. But everyone needs to control this new sense of connection to avoid excessive distractions.

And when you do decide to disconnect, the society might not allow it. Yes, some people might applaud you for doing something different, but more people will likely feel indignant or offended, thinking that you’ve become too arrogant or that you don’t like what they’re doing for staying connected.

To test your tendency to be distracted, how many times did you stop reading this portion of the book to do other things? to check an email? to give in to a visual or audio distraction? to talk to other people?

In a world free of distractions, you would have answered “zero” to all these questions, but the real world really is full of distractions of all kinds.

Why Seek Focus

If you’re pursuing life as a creative person, such as an artist, designer, writer, musician, photographer, and similar professions, you need the power to focus.

Distractions can ruin creativity in a snap. You can’t create anything if you keep replying to emails, posting on Facebook, or reading a blog.

And even when you can switch between tasks, will you be able to do something effective? It will surely waste your creative time and attention, hence ruining your creative process.

All the time spent on communicating with other people or entertaining other distractions is time spent away from your creative process. Being connected does help in encouraging your creative power, as you learn new ideas from other people and listen to their feedback, but you need to spend time on creating and creating alone.

You can do that by making time for each process – for communicating and for creating. When you separate these processes, you can focus each time on a specific process. Your time for creating will be spent actually creating something, making you more productive. Separate your interests and savor the time spent for each one of them.

Aside from spending time for your creating process, you also need free time for the sake of your happiness, stress levels, and peace of mind. It’s important that you be completely disconnected and experience real solitude. You can nap, write, run, read, listen, watch, or engage in quiet conversation with loved ones.

Benefits of Disconnection

You can do a lot of things when you’re disconnected. It will allow you to enjoy the following things:

It will give you the chance to focus on your creating process.

  • It will help you regain your focus on work and on other important things in life.
  • It will reconnect you with people without any distractions.
  • It will help you rest from the distractions of email, Facebook, Twitter, news, blog, IM, and more.
  • It will increase your productivity and your sense of satisfaction.
  • It will allow you to read books.
  • It will help you de-stress.
  • It will give you peace of mind.
  • It will give you time to reflect on life.These are only a few of the things that you can achieve when you disconnect. So, how do you do it?
  • Unplug everything. Unplug your router, or disable your Internet connection.
  • Follow a scheduled disconnection time daily. Set it at a certain time, for one to two hours minimum, and tell people about those times.
  • Find a place without an Internet connection. You could go to coffee shops or public libraries without a wireless connection.
  • Go outside. Run, jog or walk without a phone and enjoy nature better with your partner, child or friend.
  • Shut off mobile devices. Do this when you drive or when you meet with someone to avoid interruptions.
  • Activate blocking software. This will help you avoid distractions from the Internet, so you can’t always access Twitter, Facebook, blogs, or other sites.
  • Connect and disconnect in intervals. Disconnect for 45 minutes, connect for 15, and such. You can connect to the Internet as a reward for focusing on what you’re doing.
  • Don’t bring your work home. Once you have logged out of work, make sure to focus on matters outside of work. Focus on yourself or your family instead. The unfortunate thing is that staying connected seems to have become an addiction. But you can beat that using these tips:
  • Determine your triggers. List these things down.
  • Look for positive habits that can replace the old ones that served as triggers. If you quit smoking, you can take up running instead.
  • Change the triggers, one at a time. Instead of opening your browser in the morning, you can get to writing right away.
  • Find positive feedback for all the good habits you’ve practiced. This should motivate you to pursue more positive changes.
  • Find negative feedback for all your negative habits. Tell someone about failing to make the change and get negative feedback to discourage you from doing it again.
  • Focus more on the positive feedback to reinforce your good habits.

Best Regards,

Thomas Howland

Sales Funnel Blueprint!!

The Internet marketing business had evolved throughout years. If you are in this business long enough, you are one of those to witness the changes in the past decade. From the beginning, the Internet marketer will only offer one product to the buyers.

Moving on, today, we have a sales funnel.

Changes happenso rapidly. All things were shaped to fulfill the needs of the buyers. Thanks to the evolution of Internet that happened in the past decades, the reach has grown in an epic proportion. With more and more audience, things have to change. The Internet business has kept up to the speed of the changes and adapted to demands.

The Sales Funnel Blueprint is the latest marketing method that novice Internet marketers do not know about. If you are not using this model in your Internet business, you are indeed leaving big opportunities to waste.

In this book, I will reveal all the secret techniques other Internet marketers use to double or even triple their revenue. By just implementing the Sales Funnel in your business, you can get immediate results without stressing out on how to market your products.

Now, let’s get down to business.

Why Sales Funnel?

As mentioned in the beginning, the evolution of Internet marketing had changed from selling only one product to the model today, which I am going to further explain throughout the book. The first reason why Internet marketers need sales funnel is because relying on only one product isn’t enough anymore. Besides, we all want to go further than that, don’t we?

In the past few years, Internet marketers used to sell only one product with higher price and still can make money. However, the competition of the Internet business is getting tougher and tougher in recent times. Hence, hereby they had created the latest marketing model today by adding more products and structuring what is known as now as the Sales Funnel.

Most importantly, this is a proven technique that increases your revenue. Without any additional work, traffic or effort, you can increase your revenue just like that. What you need to do is only focusing on directing traffics to your site, getting them to buy your frontend product, and the sales funnel will do the rest of the selling.

As usual, you still have to do all the normal groundwork, which consists of sending promotional emails to your subscribers, recruiting JVs and affiliates. This time there’s just one additional element, which is the sales funnel. Set up the sales funnel in the marketplace, and let it run throughout your sales campaign. The best part is that you can make it run automatically.

Just one small difference from past method, though: It increases your revenue by double or triple almost instantly.

You can see the results within 48 hours after the implementing this technique.

Best Regards,

Thomas Howland

Selling High Ticket Item?

So what’s so good about selling high ticket items anyway? Why focus on these sorts of products rather than just selling smaller items that are easier to produce?

There are a lot of good reasons but the most obvious benefit of a high ticket item is that you can make a much bigger profit from far fewer sales.

Let’s say that you’re currently selling an ebook for $20. That might be a nice little earner for you but in order to earn a living wage (around $30k minimum) then you’re going to need to sell 1,500 copies. That’s a huge amount of sales to secure and it’s not going to be easy by any means.

Chances are you’ll do this by creating a website. From there, you’ll then start directing more people to your page and after a couple of years you might be getting 1,000 unique visitors a day. Seeing as an average click-through rate for adverts you place on your site will be around 1-10% and an average conversion rate for your sales page is about the same again, this means that you can expect to make one sale every… 1-100 days.

And that’s while working incredibly hard. Sure, if you have tons of products, a great route to market and a huge advertising budge then you can make a fortune from low-paying items. Likewise, if you’re already one of the top bloggers in your niche you might be able to make a living by selling a few items or promoting some affiliate products.

But if you’re just starting out and you want to make real money quickly, then you need to make a bigger profit from each sale.

Let’s say that you’re selling a product for $2,000 and that’s all profit. Now you only need to sell 15 copies of that product in order to make the same $30K. That means you have an entire year to make 15 sales which suddenly becomes a lot easier.

And when it comes to selling high ticket items like this, it’s not about conversion rates any more. Now it becomes about the ability to persuade, to build trust and to create a relationship with your buyer. These are things that you can do right away. As long as you can reach a few people, you’ll have the opportunity to put all your energy into persuading them to buy the product.

Cheers,

Thomas Howland

Find Your Passion

Everyone has a passion. It often manifests during childhood and is pursued through play or it is stumbled upon as we age but almost immediate put aside for more practical things like work and building a family. Children are free to actively pursue the things that interest them, but as they age they are encouraged to go after more practical pursuits often putting their passion aside. However, it isn’t impossible or impractical to continue to follow your passion even as you age. Doing what you love even as a hobby can go a long way to living a life that you enjoy. There was a time when people weren’t encouraged to follow or even consider passion when living their lives. Survival was the most important and that often meant working from sun up to sundown with only room for sleeping and eating. Things like hobbies and passion weren’t discussed or even considered because there was no room for it.

 

Thanks to societal changes like the Industrial Revolution and the advent of technology, we no longer have to toil so hard just to survive. We have the luxury of only having to work 40 hours a week (give or take) and having weekends off to do things like goof off, go on vacation or discover and pursue our passion. With our overly scheduled lives that might not seem like much time but any time spent actively seeking your heart’s desire is better than no time at all. Over time, we often forget the passions of our childhood or even the ones we discover as we age. So discovering our passion is often the first step down a path of actively pursuing it. If you’re unsure how to go about discovering your passion, here are some steps to get you thinking in the right direction.

Take a stroll down memory lane and make a list. Think back to when you were a kid. What are some of the things you really loved doing? What are some of the things you thought were really cool but couldn’t do? What are some of the things you really wanted to try but didn’t think you’d be good at it? Write everything down, no matter how silly it may sound. This is a great time to throw practicality completely out of the window and live in a fantasy land, even if only for a moment. Take some time with this but not too long. You don’t want to spend the rest of your days dreaming about what your passion could be. You want to actually pursue it!  Consider your current job. What are some things that you are tasked with doing at work that you enjoy?While this may not be as fun as strolling down memory lane, it’s important to consider what you enjoy doing as an adult. Make a separate list. It may be best to do this while you’re actually at work so you can fully assess your daily tasks. Write down everything that comes to mind even the most mundane tasks. While it may not seem very cool to write that you enjoy creating spreadsheets or collating papers, it still counts. Passion isn’t always considered cool or trendy but if you love it, you should explore it.

What would you do if you had all of the money you needed and didn’t have to worry about paying your bills?We all have to work to live. Yes we no longer have to work from sun up to sun down just to put food on the table (for the most part), but we still have bills to pay and mouths to feed (even if it’s just your own mouth). This is another fun exercise and you’re allowed to be as fanciful as you like. Practicality has no place in the world where all of our financial responsibilities are met and we’re able to just live as we please. Make a separate list.

Now that you have these three lists, review them. You may notice some similarities between the lists. Take note of the similarities. If you’re a fan of color coding, you can color code them or you can just make a separate list. The similarities you discover will lead you down the road to pursuing your passion. In fact, you may find some passions that are ripe for you to begin exploring right away. However, don’t throw away the other lists. Keep them in a safe place that you can easily access. Some of the other things on your list may be worth exploring at a later date. Even if it’s an interest on one list, it could still take you down a path to your passion. The cool thing about passions is that they can often lead to other things you really enjoy.

 

The next step in this process is to go out and do some of the things from your final list. Approach this process in an exploratory manner, don’t rush it. Finding your passion shouldn’t be approached like a timed task. The whole point is to discover things that you enjoy and then do them. I realize that may be easier said than done but it’s an important step in the process. So now that you have a list of some things you’d like to explore, you may be unsure how to proceed. Here are some tips on how to dig further into your newfound passion journey.

Take a classThere are tons of classes, both online and offline on almost any topic around. Do a quick web search for your topic and “class” to see what types of classes are available. For example, if one thing you wanted to do as a kid was climb trees and you live in Boston, do a web search of “climb trees class” or “climb trees class Boston” and you will begin to find classes, courses and articles about climbing trees and the ones specific to the Boston area. Join a groupThere is a wonderful website called www.meetup.com where people are encouraged to create groups around a specific interest. I encourage everyone to create a profile on meetup.com. It’s free to join and is a great resource. Once you create a profile, you can do a search for any interest and the site will show you all of the groups related to that interest in your area. Then you can join the groups and participate in their meetups. The different groups are free to join for the most part. The ones that require a fee are typically very affordable and may be worth the extra investment. It’s a great way to not only explore your interests but meet other people who share your interests and possibly make new friends.

Read a book If you’re not feeling particularly adventurous at the moment but still want to dive into these interests you forgot you had, reading is a great way to explore it without leaving your house. While I do encourage you to eventually get out into the world and actually explore your interests through action, reading is a good step. You can do a search of your favorite online book seller, visit your local bookstore or spend some time in your local library. Get as many books as you can read at one time and spend some time between those pages exploring your interests.

Best Regards,

Thomas Howland